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10 Best Integrated Sales and Data Automation Platforms in 2025

Looking for the best sales automation platform? We've tested and compared the top solutions to help you find the perfect tool that won't risk your accounts or break your budget.

Most enterprise sales automation platforms cost $5,000-$50,000 annually and still put your LinkedIn account at risk. The right integrated sales and data automation platform delivers enterprise-grade prospecting, unlimited data extraction, and verified contact information for a fraction of that cost.

Problem is, most sales automation tools are either too expensive for growing teams or they automate actions through your personal LinkedIn profile, risking account bans. The ones that actually work provide safe data extraction, not just risky automation. They include email finding and enrichment, not just basic scraping. They start under $50/month, so you can skip the enterprise sales rep and expensive contracts.

We tested 15 integrated sales and data automation platforms over three months. Most were either prohibitively expensive, put accounts at risk with aggressive automation, or delivered poor data quality. The 10 tools on this list provide safer data extraction, better email accuracy, and more transparent pricing than the rest.

Quick Comparison

Compare the top 10 integrated sales and data automation platforms at a glance

Rank Platform Price/mo Account Risk Ease of Use Rating
#1 LinkFinder AI $29 Zero Risk ⭐⭐⭐⭐⭐ 4.9/5
#2 Apollo.io $49 Low Risk ⭐⭐⭐⭐ 4.6/5
#3 Clay $149 Zero Risk ⭐⭐⭐⭐ 4.7/5
#4 Phantombuster $69 High Risk ⭐⭐⭐ 4.3/5
#5 ZoomInfo SalesOS Custom Zero Risk ⭐⭐⭐ 4.4/5
#6 Seamless.AI $147 Low Risk ⭐⭐⭐⭐ 4.2/5
#7 Hunter.io $49 Zero Risk ⭐⭐⭐⭐⭐ 4.5/5
#8 Lusha $39 Zero Risk ⭐⭐⭐⭐ 4.3/5
#9 Cognism Custom Zero Risk ⭐⭐⭐ 4.5/5
#10 Kaspr $65 Low Risk ⭐⭐⭐⭐ 4.4/5
#2

Apollo.io

All-in-One Sales Intelligence Platform

Apollo.io is a comprehensive sales engagement platform that combines a B2B database of over 275 million contacts with email sequencing, calling, and automation features. It's designed for sales teams who want everything in one platform rather than piecing together multiple tools.

The platform provides access to contact data, company information, and technographics, along with built-in email verification and sequencing capabilities. Apollo works well for teams that want to prospect, engage, and track all their outreach in a single interface without switching between tools.

Key Features

  • 275M+ contact database - Access to verified business emails and phone numbers
  • Email sequencing - Automated follow-up campaigns with A/B testing
  • Built-in dialer - Make calls directly from the platform with local presence
  • LinkedIn integration - Chrome extension for prospecting while browsing
  • CRM sync - Two-way integration with Salesforce and HubSpot
  • Intent data - Track companies showing buying signals

Starting at $49/month – includes unlimited email credits but limited mobile phone credits and exports

✓ Pros

  • Massive contact database with good coverage
  • All-in-one platform reduces tool sprawl
  • Generous free tier for testing
  • Strong email deliverability features

✗ Cons

  • Email accuracy can be inconsistent
  • Mobile numbers require higher-tier plans
  • Steeper learning curve than simpler tools
  • Chrome extension can slow down browsing
#3

Clay

Data Enrichment and Automation Spreadsheet

Clay is a data enrichment platform that works like a supercharged spreadsheet, allowing you to pull data from 50+ providers, enrich leads, and automate outreach workflows. It's built for teams who want maximum flexibility and don't mind a steeper learning curve.

Unlike traditional sales tools, Clay lets you waterfall through multiple data providers to find the best information, write AI-powered personalization, and build complex automation workflows. It's particularly popular with growth teams and SDRs who want to create highly customized prospecting playbooks.

Key Features

  • 50+ data providers - Waterfall through sources to maximize data coverage
  • AI personalization - Generate customized email copy at scale
  • Formula builder - Create complex logic without coding
  • Webhook integrations - Connect to any API for custom workflows
  • Team collaboration - Share tables and workflows across your team
  • Chrome extension - Capture data while browsing LinkedIn and company websites

Starting at $149/month – includes 2,000 credits for data enrichment plus unlimited rows and tables

✓ Pros

  • Unmatched flexibility and customization options
  • Access to multiple data providers in one place
  • Powerful AI features for personalization
  • Active community and excellent templates

✗ Cons

  • Expensive compared to single-purpose tools
  • Steep learning curve for beginners
  • Credit system can get confusing
  • Not ideal for teams wanting simplicity
#4

PhantomBuster

Cloud-Based Automation Tool for LinkedIn and Social Networks

PhantomBuster is a cloud automation platform that offers pre-built "Phantoms" for scraping and automating tasks on LinkedIn, Twitter, Instagram, and other platforms. It's popular with growth hackers and marketers who want to automate social media prospecting and outreach.

The platform operates by logging into your social accounts and automating actions like profile visits, connection requests, and message sending. While powerful, this approach carries inherent risk since platforms like LinkedIn actively detect and ban accounts using automation tools.

Key Features

  • 100+ ready-made Phantoms - Pre-built automations for common tasks
  • LinkedIn Sales Navigator integration - Advanced search and scraping capabilities
  • Multi-platform support - Automate across LinkedIn, Twitter, Instagram, Facebook
  • API access - Trigger automations programmatically
  • Cloud execution - Runs in the cloud without keeping your computer on
  • CSV export - Download all scraped data in standard formats

Starting at $69/month – includes 20 hours of execution time and unlimited Phantoms with 2-hour daily limits per automation

✓ Pros

  • Wide variety of pre-built automations
  • Multi-platform support beyond just LinkedIn
  • No coding required for basic use
  • Active user community and templates

✗ Cons

  • High risk of LinkedIn account bans
  • 2-hour daily limit on LinkedIn automations
  • Requires constant monitoring and adjustment
  • Data quality depends on public profile availability
#5

ZoomInfo SalesOS

Enterprise B2B Contact Database and Sales Intelligence

ZoomInfo SalesOS is an enterprise-grade B2B database and sales intelligence platform with over 100 million verified business contacts. It's designed for larger sales organizations that need comprehensive company and contact data with advanced filtering capabilities.

The platform excels at providing technographic data, org charts, buying signals, and intent data to help enterprise teams identify and prioritize prospects. ZoomInfo integrates deeply with major CRMs and provides real-time updates to keep your database fresh. However, the platform requires annual contracts and custom pricing that can start at $15,000+ annually.

Key Features

  • 100M+ business contacts - Extensive database with phone numbers and emails
  • Org chart mapping - Visualize company hierarchies and reporting structures
  • Intent data - Identify companies actively researching solutions
  • Technographic filters - Search by technology stack and tools used
  • Conversation intelligence - Analyze sales calls with Chorus.ai integration
  • Advanced integrations - Deep CRM sync with Salesforce, Microsoft Dynamics

Custom pricing only – typically starts at $15,000-$25,000 annually with multi-year contracts required

✓ Pros

  • Extremely comprehensive B2B database
  • High-quality direct dial numbers
  • Excellent for enterprise sales teams
  • Regular data refresh and verification

✗ Cons

  • Very expensive for small businesses
  • No transparent pricing or self-service option
  • Requires annual commitment
  • Overkill for teams under 10 people
#6

Seamless.AI

Real-Time B2B Contact Search Engine

Seamless.AI is a real-time search engine for B2B contact information that emphasizes finding emails and phone numbers on demand rather than maintaining a static database. The platform uses AI to verify contact information in real-time as you search.

Unlike database providers that give you pre-existing lists, Seamless builds contact profiles when you search for them, which means you get the most current information available. The tool includes a Chrome extension for finding contacts while browsing LinkedIn and company websites, making it popular with SDRs who prospect actively.

Key Features

  • Real-time verification - Contacts verified as you search, not months ago
  • Chrome extension - Find emails while browsing LinkedIn profiles
  • Autopilot feature - Automatically build lists based on your criteria
  • Writer tool - AI-powered email copywriting assistance
  • Job change alerts - Get notified when contacts switch companies
  • CRM integration - Push contacts directly to Salesforce or HubSpot

Starting at $147/month – includes unlimited searches but credits-based contact exports with tiers at different levels

✓ Pros

  • Real-time data verification ensures freshness
  • User-friendly Chrome extension
  • Good for active prospectors
  • Free tier available for testing

✗ Cons

  • Expensive compared to alternatives
  • Accuracy can vary by industry
  • Aggressive upselling from sales team
  • Some users report declining data quality
#7

Hunter.io

Simple Email Finder and Verification Tool

Hunter.io focuses specifically on email finding and verification with a straightforward, user-friendly approach. Rather than trying to be an all-in-one sales platform, Hunter excels at one thing: helping you find and verify professional email addresses.

The platform offers domain search to find all email addresses associated with a company, email pattern detection, and bulk verification services. Hunter is particularly popular with content marketers, link builders, and small sales teams who need reliable email finding without the complexity of larger platforms.

Key Features

  • Domain search - Find all public email addresses for any company
  • Email finder - Locate specific person's email with name and domain
  • Email verifier - Check deliverability before sending
  • Bulk tasks - Process hundreds of emails or domains at once
  • Chrome extension - Find emails while browsing company websites
  • API access - Integrate email finding into your own tools

Starting at $49/month – includes 500 email searches and 1,000 verifications with transparent per-search pricing

✓ Pros

  • Simple, focused tool that does one thing well
  • Transparent pricing with pay-as-you-go option
  • High email accuracy rates
  • Generous free tier for small projects

✗ Cons

  • No phone numbers or additional contact data
  • Limited to email-only prospecting
  • No CRM or engagement features
  • Better for one-off searches than bulk prospecting
#8

Lusha

B2B Contact Database with Chrome Extension

Lusha is a B2B contact database that emphasizes ease of use with a Chrome extension that displays contact information directly on LinkedIn profiles and company websites. It's designed for sales professionals who want instant access to emails and phone numbers without leaving their browser.

The platform maintains a database of business contacts while also enriching data in real-time when you view profiles. Lusha is particularly strong in North American markets and integrates seamlessly with popular CRMs, making it easy to add prospects to your pipeline with one click.

Key Features

  • Chrome extension - View contact info on LinkedIn and websites instantly
  • Direct dial numbers - Access to mobile and direct phone lines
  • Email verification - All emails verified before display
  • CRM integration - One-click export to Salesforce, HubSpot, or others
  • Bulk enrichment - Upload lists to enrich with contact data
  • API access - Programmatic access for custom integrations

Starting at $39/month – includes 40 credits per month with additional credits available at higher tiers

✓ Pros

  • Very user-friendly Chrome extension
  • Good data coverage in North America
  • Reasonable pricing for small teams
  • Quick implementation and onboarding

✗ Cons

  • Credit limits can be restrictive
  • Weaker coverage outside US and Europe
  • Mobile number accuracy varies
  • Higher tiers get expensive quickly
#9

Cognism

GDPR-Compliant B2B Data Platform

Cognism is a B2B sales intelligence platform that emphasizes compliance and data quality, particularly for teams operating in European markets. The platform is fully GDPR and CCPA compliant, making it a preferred choice for companies that need to maintain strict data privacy standards.

Beyond compliance, Cognism offers intent data, technographics, and mobile phone numbers with a focus on European and North American markets. The platform is designed for mid-market and enterprise sales teams who need reliable contact data without regulatory concerns.

Key Features

  • GDPR-compliant data - Fully compliant with European data regulations
  • Diamond Data® - Manually verified mobile numbers for key accounts
  • Intent data - Track companies showing buying signals
  • Chrome extension - Access data while browsing LinkedIn
  • Salesforce native - Deep integration with Salesforce CRM
  • Global coverage - Strong data in Europe, US, and APAC regions

Custom pricing only – requires demo and annual contract, typically starts around $10,000-$15,000 annually

✓ Pros

  • Best compliance for European markets
  • High-quality verified mobile numbers
  • Strong European data coverage
  • Excellent customer support

✗ Cons

  • No transparent pricing or self-service
  • Expensive for small teams
  • Requires annual commitment
  • Limited coverage in certain industries
#10

Kaspr

LinkedIn Prospecting Tool with Phone Numbers

Kaspr is a LinkedIn prospecting tool focused on providing accurate phone numbers and emails directly from LinkedIn profiles. The platform emphasizes simplicity and speed, making it popular with SDRs who want to quickly build prospect lists without complexity.

Unlike broader sales intelligence platforms, Kaspr specializes in LinkedIn prospecting with a Chrome extension that reveals contact information as you browse. The tool includes workflow automation to streamline list building and integrates with popular CRMs for seamless data transfer.

Key Features

  • One-click prospecting - Extract contacts from LinkedIn with single click
  • Phone number accuracy - Focus on providing verified mobile numbers
  • Automation workflows - Set up rules to automatically enrich and export data
  • Chrome extension - Works directly on LinkedIn profiles and search results
  • Team collaboration - Share lists and credits across your team
  • GDPR compliance - Follows European data protection regulations

Starting at $65/month – includes 300 phone credits and 500 email credits with team plans available

✓ Pros

  • Easy to use with minimal learning curve
  • Good phone number accuracy
  • Workflow automation saves time
  • Transparent credit-based pricing

✗ Cons

  • Limited to LinkedIn prospecting only
  • Credit limits can be restrictive for heavy users
  • No database search beyond LinkedIn
  • Higher tiers required for team features

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